The London you've been looking for.
Tell Joyna what you're looking for. It matches you to the right events, communities and experiences in London, instantly, on WhatsApp.
A conversation
that leads somewhere real.
Tell Joyna what you're into
Message Joyna on WhatsApp. Tell us how you feel: active, social, curious, reflective. No forms. No onboarding. Just a conversation.
Joyna finds a match
Joyna searches hundreds of curated London experiences and finds the ones that actually fit, based on who you are, what you need, and where you are in the city.
Show up and connect
Get the details and book your spot. No app to download. No doom-scrolling. The rest happens in person, the way it always should.
Three worlds.
Endlessly explored.
Get active with people who actually show up.
- Run clubs
- Cycling groups
- Sunrise yoga
- Boxing gyms
- Wild swimming
- Bouldering nights
and more...
Slow down. Go inward. Come back different.
- Breathwork sessions
- Sound baths
- Meditation circles
- Cacao ceremonies
- Ice baths
- Journalling workshops
and more...
Find your people. In person, for real.
- Supper clubs
- Book clubs
- Sober socials
- Walk & talks
- Creative workshops
- Wine clubs
and more...
“The best things happening in London aren't on Google. They're in the early-morning run clubs, the supper tables you've never been invited to, the sound bath that meets every week in a Hackney basement. They exist. You just haven't found them yet.”
We built Joyna because London is one of the most alive cities on earth, and most people only experience a fraction of it. The best experiences aren't on the front page of Eventbrite. They're hidden in plain sight, passed between people who already know where to look.
Joyna is a WhatsApp-native AI that acts as your personal London guide. It learns what you're into through conversation, then surfaces real experiences matched to exactly who you are. No algorithm designed to keep you scrolling. No profile to build. No app to download.
We launched in London in 2026. Manchester, Madrid, and New York are next.
Real People,
Real Experiences.
“I told Joyna I wanted to meet people but hated networking events. Within 24 hours I had a spot at a Sunday run club in Victoria Park. Already planning the next one.
“I moved to London not knowing anyone. Joyna matched me with a supper club in Brixton. I didn't know a single person walking in and left with a table full of new friends.
“I'd been meaning to try a sound bath for ages but never found the right place. Joyna sent me a small Tuesday evening session in Hackney. I went last week and I'm already booked in for the next one.
Your London is
already out there.
Start a conversation. It takes 30 seconds.